British Sweets Guide — The 25 Most Iconic British Confectionery

The 25 Most Iconic British Sweets

British confectionery is unlike anything else in the world. The flavours, textures, and names are distinctly, gloriously British — and discovering them for the first time is one of the great joys of Anglophile life.

The Classics

  • Wine Gums — Maynards Bassetts Wine Gums are a British institution. Chewy, fruity, and named after wines they do not actually contain. Deeply addictive.
  • Jelly Babies — Soft, fruit-flavoured jelly sweets shaped like babies. Beloved by children and adults alike. Tom Baker's Doctor Who famously offered them to everyone.
  • Liquorice Allsorts — A mix of liquorice-based sweets in different shapes, colours, and textures. Polarising but iconic.
  • Sherbet Fountain — A liquorice straw used to eat fizzy sherbet powder. A childhood classic that adults rediscover with great joy.
  • Fruit Pastilles — Rowntree's Fruit Pastilles. Chewy, intensely fruity, and coated in sugar. The red and black ones are fought over.

Chocolate Favourites

  • Cadbury Dairy Milk — The benchmark British milk chocolate. Creamier and sweeter than American chocolate. The difference is immediately apparent.
  • Roses — A box of individually wrapped Cadbury chocolates. The Christmas tin is a British tradition.
  • Quality Street — Nestlé's colourful tin of assorted chocolates. The purple one (Milk Choc Block) and the green triangle are the most fought over.
  • Maltesers — Light, crispy honeycomb centres coated in milk chocolate. Impossible to eat just a few.
  • Flake — Cadbury's crumbliest, flakiest milk chocolate bar. Famously messy to eat.

Every LondonPop Box includes a selection of these iconic British sweets. Order yours today.

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